product manager

Launching Viadukt with a record breaking on sale for Malmö's large venues

Launching Viadukt with a record breaking on sale for Malmö's large venues

Viadukt, a white-label purchase pathway product created by Substrakt, which I product managed, launched in 2021 – with record breaking online sales.

I interviewed Maria Girke-Magnusson (Malmö Live) and Josefin Carlsson (Malmö Opera) to discuss their experiences using Viadukt at their venues and what results it has brought to them and their customers.

20 critical questions to ask stakeholders in discovery

20 critical questions to ask stakeholders in discovery

In my work, I help clients define, develop and deliver digital solutions. My favourite part of this process is to do with discovering the key problems – and translating these into everything a product team will need to understand, to get designing and building.

In this post, I suggest 20 essential questions you should ask your teams to help you define product-related pain points at your organisation – and in their workflows.

Making gin from scratch – how we created the Rabbit Gin by Animal Spirits

Making gin from scratch – how we created the Rabbit Gin by Animal Spirits

How do you create a new kind of gin? Learn more about the origin story of my side hustle Animal Spirits – a Bermondsey-based craft spirits company and the journey of how we made our first product, the Rabbit Gin.

From humble beginnings to the science-based formula and botanicals through to distilling it and bottling it – in between two lockdowns.

The 3-step process to getting data science right at your organisation

The 3-step process to getting data science right at your organisation

Ever wondered how data science is done at a tech company with an already sophisticated set up? What areas do you focus on and how do you tackle them with your team?

I spoke to Alberto Rey Villaverde, the Chief Data Officer at Just Eat to get the lowdown on his 3-step process to data science – access, model and delivery.

How to make data work – on the art of the possible through data

How to make data work – on the art of the possible through data

How can Chief Data Officers make data science ‘work’? Where should they start, how can they set their team up for success and what kind of challenges should they be anticipating?

I spoke to Piers Stobbs, Chief Data Officer at MoneySuperMarket, about how to set up data science teams for effective delivery – and serious impact.

10 speaker tips for sharing a product story as the Hero's journey

10 speaker tips for sharing a product story as the Hero's journey

Explaining how a complex product comes together to an audience can be hard. How much logic is enough logic, and when does detail become too much detail in a talk?

With my theatre director’s hat on, I’ve put together these tips around how I shaped my product story as a speaker at the product makers’ conference JAM London.

2017 at Digital Media at the V&A – the year in product review

2017 at Digital Media at the V&A – the year in product review

2017 has been an exciting year for Digital Media at the V&A. We’ve built some brilliant in-house products and with partners such as Google or Preloaded.

And so with this in mind, what did the year bring and what did we launch? Here’s our eventful year in (product) review.

How to build trust while building products

How to build trust while building products

It might sound obvious, but it’s pretty much impossible to build a brilliant product relatively fast, if you don’t work closely with stakeholders.

You can try, but chances are, it will be a disaster. Here are my tips to help you build trust in your cross-functional team while you build a digital product.

Building products at a museum – the agile or fragile way?

Building products at a museum – the agile or fragile way?

What does it really mean to be agile at a museum? Do you risk shipping half-baked products if you adopt the principles of the lean startup? Can you really say no to a security update mid-sprint?

Given the size and complexity of the V&A as an organisation, we have adopted some of the techniques from lean and agile, and discarded others.

How my nephew taught me to become a better product manager

How my nephew taught me to become a better product manager

Asking why and saying ‘I don’t know’ at opportune moments is very helpful in how you build products. Put simply, it’s good to think like a four year old sometimes.

These are my five favourite questions – inspired by my four year old nephew – that helped me define the new What’s On at the V&A website.

How colour and great design led us to 33% response rates

How colour and great design led us to 33% response rates

At Knotch, I had no idea colour would be so key to our products. We had a vision of a much more transparent, ‘measurable internet’ – and a mission to let people express how they felt online.

This is a story of how colour and great design came together to make this mission a reality.